If you can't take the heat, get out of the kitchen.

It takes more than just business skills (salesmanship) to run a successful business. While business practices have been standardized across many countries, there are cultural differences between country to country, and it is sometimes the idiosyncrasies in a particular country or an industry that can drive the businessman nuts.

As apparent as it seems, there are people who do not understand what constitutes a commercial transaction. Money is exchanged in return for a good or service. There are laws to protect the buyer from the unscrupulous seller and the buyer is entitled to check the goods for quality before payment is made.

However, there are situations where a service is rendered over a prolonged period and the buyer has little or no control over the process. In some cases, the entire project may be off-shored and the exposure to risk may be further heightened. (Cos once you transfer the money, your money is gone forever!)

It becomes the seller's responsibility to define proper milestones and deliverables and above all manage the expectations of the buyer throughout the project life-cycle. Service providers in this space are not employees of the party that is procuring the services - they are merely contractors and they undertake the delivery risk.

While there are laws and legal framework to protect us and while I have complete trust in our judicial process, I feel that we are not completely immune to fraud and mismanagement. So this is really a case of 'buyers beware' and sellers, 'show me the goods or your track record!'

This is definitely not for the faint hearted. Every year I see new entrants into this business and they simply can't take the heat!!!